Abdomen, waist, thigh marked for plastic surgeryThe body contouring market is growing, it’s undeniable. Obesity in North America is becoming a more prevalent issue and consumers are searching for new and safer ways to rid themselves of unwanted fat.

As new devices hit the market, physicians are quickly adapting to consumer demands for access to the latest technologies.

BusinessWire.com recently posted its analysis of the past two years, as well as its predictions, for the body contouring market. Since 2008, a plethora of devices have been approved in the way of laser-assisted liposuction (LAL) and cryolipolysis for use in North America.

While these new devices are becoming more frequent in cosmetic surgeons’ offices, the recession may play a role in their market growth over the next few years. Different body contouring devices can cost physicians upwards of $100,000.

Surgeons must regain their investment through performing said procedures on patients. With the economy in its current state, many prospective patients are postponing and even foregoing such elective procedures as a way to conserve funds.

The body contouring market saw a decline in device sales from 2008 to 2009; however, Millennium Research Group predicts an economic revival 2010.

In 2008, SmartLipo MPX was the first dual-wavelength LAL device launched in the Canadian and U.S. markets. CoolLipo, SlimLipo, LipoLite, ProLipo PLUS and SmoothLipo followed it in 2009. That year also marked the launch of the first transdermal ultrasound device in Canada: UltraShape’s Contour 1. Medicis also released LipoSonix in 2009, which has had some difficulty getting FDA approval in the U.S.

CoolSculpting by Zeltiq, which is a cryolipolysis device, has been available in North American since last summer for off-label fat removal purposes.

Even with the prominence of the recession affecting the whole of North America, the growing obesity problem has created a widening range of prospective patients to treat. Not only that, advances in body contouring will most likely increase consumer demand and market growth.

We do not recommend lipo for obese patients as a general rule.

To Your Health & Beauty,

The Advanced Cosmetic Surgery Team

*The information on this page is not intended to be used as medical advice in any way. Always consult with your doctor for any health related concerns. Smartlipo is a trademark of Cynosure, Inc.